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Nicholas Bell

CEO of Decision Inc.

Nicholas Bell is CEO of Decision Inc, where he is responsible for driving the strategic and operational vision of the company. His focus is on building an organisation that clients will trust to provide an enhanced capability to make informed decisions. Bell holds a BCom honours degree from the University of Johannesburg. He was one step away from becoming a chartered accountant, when the opportunity of building and running SAB’s Merchandising System arose. This opportunity appealed to his entrepreneurial spirit and enabled him to establish his own business, BusinessIntelligent. Bell quickly realised the potential represented by a new BI technology and became a reseller and implementation partner of QlikView South Africa. He leveraged this opportunity by using his understanding of technology and business to support clients in developing and deploying business intelligence solutions. Bell built BusinessIntelligent into the largest Qlikview partner in SA, servicing a variety of the country’s blue-chip companies and their operations in other African countries. BusinessIntelligent’s success has been recognised by Qlikview, with awards for Exceptional Achievement in South Africa and for Excellence and Achievement at the 2012 Global Partners Awards event in Miami. BusinessIntelligent also achieved the Partner Excellence Award for 2013. Realising there exists a real need in the market for an organisation that supports the decision-making process through matching business analysis with technical skills, Bell has been instrumental in merging together BusinessIntelligent, ASYST Intelligence and the Microsoft division of DigiQuill, a Cyest company. With Decision Inc, he will continue to build on his success by driving consistent growth.

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