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Zinia boosts BMI Steel Structures business with reliable Internet, voice connectivity

BMI Steel Structures, a reputable steel framing construction company that has been in business for 25 years, faced inconsistent connectivity due to ongoing cable theft, which affected its business significantly. The company calculated it was losing 60% of sales due to telecommunications downtime.

BMI Steel Structures is a successful company creating and designing innovative and modern steel structures, and telecommunications is the lifeblood of its business. The company urgently needed a stable link for e-mail and access to internal business applications. While only 12 of its 80 staff members required regular access to the Internet, it was critical that those users were able to communicate with customers and access internal applications quickly.

Fact sheet
Solution: Internet, voice connectivity
Industry: Steel framing construction
Provider: Zinia Data
User: BMI Steel Structures

Due to the fact that no fibre was available in its location at Sybrand van Niekerk Park, Zinia recommended a 10Mbps microwave link as a permanent reliable Internet solution. "We selected Zinia because they understood our business needs, could provide better voice and Internet connectivity, and were able to provide us with excellent service levels compared to our previous provider," says Karen Venter, BMI Steel Structures Administrator.

Zinia also came up with a way for BMI Steel Structures to avoid the additional expense of purchasing a new PBX by installing an APN (access point name) via LTE connected to BMI Steel Structures' existing Telkom Opticom PBX.

Now their voice services are stable, always on, with the added benefit of saving the company 40% of their monthly costs on their voice bill.

In addition, Zinia found that the area where BMI Steel Structures was located faced frequent lightning issues and implemented lightning surge protectors on all voice and Internet equipment.

"The Zinia installation went very smoothly, and the technicians were very professional. Our voice lines are clearer with less dropped calls and our Internet is faster than ever before. Zinia responded quickly and professionally and offered the right solution to the problems we were experiencing," concludes Venter.

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Janine Lloyd
PR Expert
janine.lloyd@prexpert.co.za