SA's Striata acquires New York-based Mass Transmit

Issued by Irvine Bartlett for Striata
Johannesburg, New York, 15 Apr 2015

South Africa's Striata, global specialist in secure electronic customer communications, has acquired Mass Transmit, a US-based provider of e-mail marketing tools, services and expertise. Financial terms of the transaction were not disclosed.

Launched in South Africa in 1999, Striata provides communication solutions to the world's largest financial services, utility, insurance, retail and telecommunications companies, helping them achieve unrivalled results by replacing print and mail with interactive electronic documents and transactional messages. Today, the company operates in London, Johannesburg, Hong Kong, Sydney, and partners in North and South America, Europe and Asia Pacific.

Headquartered in New York, with offices in Charlotte, NC and London, Mass Transmit's proprietary technologies include Email Transmit, a professional grade e-mail platform, and Approved Transmit, a B2B2C communications platform, both used by a broad range of companies and industries to produce effective e-mail marketing campaigns and digital business communications.

"Combining our resources with Mass Transmit's services and platforms, means we can deliver the full spectrum of digital messaging, from secure document delivery and transactional messaging to online marketing and business communications," says Michael Wright, CEO, Striata.

Adam Holden-Bache, Mass Transmit's CEO, says the combination of the two companies creates an attractive option for any business requiring e-billing, e-document delivery or e-mail marketing solutions. "With our combined capabilities, we can help businesses achieve paperless goals, as well as assist marketers fully execute complex digital e-marketing campaigns, while ensuring compliancy and consistency in their marketing messages."

"We couldn't be more excited about what this acquisition means for our customers and employees," says Anthony Schneider, President, Mass Transmit. "Striata shares our vision and is a proven leader in our field, with best-in-breed technologies and world-class services that provide immediate value to a range of clients."

"The addition of Mass Transmit's expertise to Striata's services and solutions creates a strong and attractive market proposition, increases our range of offerings and enhances our position as a forerunner in secure, electronic customer communications," says Mia Papanicolaou, COO, Striata Americas.

Striata

Striata unlocks the power of e-mail and mobile messaging.

Striata's electronic delivery solutions dramatically increase customer adoption of paperless bills, statements, policies, marketing and other high volume system-generated documents.

The world's largest financial services, utility, insurance, retail and telecommunications companies achieve unrivalled results by replacing print and mail with Striata's interactive electronic documents and transactional messages.

Striata's enterprise platform, strategy and support services:

* Drive significant paper suppression;
* Deliver ongoing cost savings;
* Accelerate payments;
* Enhance the customer experience; and
* Enable regulatory compliance.

Its comprehensive solutions expand the digital dialogue through personalised customer life cycle messaging, retail receipts, notifications and alerts.

A global paperless communications specialist with over a decade of experience, Striata has operations in New York, London, Johannesburg, Hong Kong, Sydney and partners in North and South America, Europe and Asia Pacific.

Michael Wright: Chief Executive Officer, Striata

Michael Wright founded Striata in March 1999 with a view to build a global software business.

He is a pioneer of the Internet industry. He speaks regularly on the use of e-mail as a business tool and customer communication method. Wright has received numerous awards over the last 12 years in e-mail marketing, including "Direct Marketer of the Year" by the DMA, and was a finalist in the "IT Personality of the Year" awards.

Before the formation of Striata, Wright was the managing director of VWV Interactive. Wright began his working career with PricewaterhouseCoopers, where he became a principal manager in the Consulting & Assurance Services (CAS) and was responsible for both Internet strategy and services, and business information services.

Wright is a chartered accountant. He served on the South African Institute of Chartered Accountants' (SAICA) IT steering committee. He is a founding member and past chairman of the Audit Bureau of Internet Standards (ABIS).

Wright is also the founder and executive chairman of the South African Chapter of First Tuesday, the "Global Thought Leadership Network".

Wright is now one of the world's foremost experts on e-billing adoption tools and techniques. He routinely consults and speaks on driving paperless processes in large organisations.

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