Outsourcing company Reflex Solutions aims to grow revenue 70% for the next two to three years to support its expansion plans.
The company, which was founded in 2000 by MD Greg Wilson, currently has about 40 staff and a presence in Johannesburg and Cape Town. However, says Wilson, the company plans to open a Durban office this year, after opening in Cape Town towards the end of 2009.
In addition, as demand grows, Reflex will enter into joint ventures in cities, such as Bloemfontein and Port Elizabeth, and may then establish offices, says Wilson. However, he does not have a set timeframe for this growth plan.
Wilson adds the company's staff complement will continue to grow in line with its expansion objectives. He expects to continue growing revenue aggressively at around the 70% range for the next two to three years.
Last year, Reflex's revenue grew 76.7%, while in the previous year revenue grew 71.2%. The company has not provided actual revenue numbers, as it is a privately held company.
Growth vision
Wilson says Reflex expects growth from the small and medium enterprise (SME) sector. He explains that the company has developed products that can be implemented without the need for customisation.
In addition, he says, documentation such as IT policies has been standardised. This allows Reflex to offer enterprise-level solutions to smaller companies for an affordable amount, Wilson explains.
“I believe the real benefit Reflex offers to this market segment is that our skills have been built in the enterprise space, so SMEs get the advantage of enterprise-level proficiency at SME prices.”
Reflex also wants to grow its offerings in the public sector, growing revenue from government from 15% to 25% of its total earnings, says Wilson. Virtualisation and could computing are also growth drivers, he says.
The company has about 1 000 customers across the country in assorted industries, including food and beverage, government and construction.
It offers end-to-end IT products and has an in-house server that provides cloud computing as well as a call centre. Wilson says about 90% of calls are resolved through remote technology.
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