Rainmaker Solutions, the business transformation specialist, has partnered with V3 Leisure and VisitEngland to launch a new B2B technology platform known as TXGB.
Rainmaker has delivered and will run a revolutionary one-stop tourism exchange that will allow suppliers to manage content, live availability, pricing and bookings across multiple distributors. Built for Britain and launched in England, working with the Discover England Fund, TXGB will empower tourism businesses of all shapes and sizes across the country, driving regionality as well as increased value and volume of export tourism.
Having just launched to the market, the unique platform will ensure suppliers can easily manage all aspects of their business in one place, simplifying the process for businesses wanting to connect to multiple distribution channels. Suppliers can select as many distributors as they want by agreeing to the respective terms, conditions and fees, as well as viewing booking data and sales analytics, allowing them to identify trends across all distribution channels.
TXGB will be free to use, with commission being paid to the distributors the company opts in to, and a 2.5% + VAT service fee, calculated per booking to TXGB, which goes towards the sustainability of the platform.
With export tourism in England contributing £25 billion to the UK economy, VisitEngland and Rainmaker are pleased to launch this central exchange to finally rationalise this vast marketplace that has been hugely fragmented for a long time.
Rainmaker CEO Jan Joubert says: “We’re thrilled to be partnering with VisitEngland to deliver TXGB, a B2B solution with the potential to transform this marketplace. TXGB will enable all suppliers, including the smaller vendors, to target new markets and customer groups previously out of their reach, to grow bookings and associated revenues. TXGB enables all suppliers to connect with consumers across the globe on a single platform.”
VisitEngland Commercial Director Carol Dray says: “TXGB will drive bookings for the hundreds of thousands of tourism businesses in England by making it easier for them to access new markets and ultimately more customers. England’s tourism product will be on show internationally to global distributors and their customers, promoting the latest tourism products, services and experiences, driving bookings and inbound tourism across the country, boosting regional economies.”
For more information, please visit: https://www.txgb.co.uk.
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Rainmaker Solutions
Rainmaker is an independent business transformation specialist, with offices in London, Johannesburg and San Francisco. Working collaboratively, at the heart of the most challenging projects, Rainmaker helps organisations transform for the digital age by using world-leading methodology to plan, implement, and embed lasting change.
Founded in 2010, Rainmaker has delivered exceptional results for clients including Amazon, Cambridge University Hospitals, Credit Suisse, Croydon Council, Department for International Trade, Direct Line Group, EBRD and the Food Standards Agency, amongst others.