Prominent Paint has upgraded its Web site as part of the company`s re-branding strategy, which includes a new logo, the company says.
The site, which went live on 1 March, includes a variety of options including a virtual painter, an online library, painting projects, a painting calculator and a decorative centre, says Russel Thomson, Prominent Paint product brand marketing manager.
The primary focus of the site is to help consumers to choose the right colour combinations and to view the various room sets when painting their homes, says Thomson.
No specific income group has been targeted, "but it`s ideal for anybody who is planning to paint, re-decorate or renovate their house. We are hoping that anyone who is willing to invest in paint will visit the site to get more information," says Thomson.
Thomson warns that some of the links are not yet functioning as they`re being adapted for the new corporate identity and should be available in April.
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