Johannesburg, 15 Dec 2010
Value-added distributor Phoenix Software has introduced a new Partner Programme for its channel, offering an improved pricing structure and enhanced support for qualifying partners.
“This programme rewards reseller efforts and supports partner sales of our products,” explains Anton Vukic, Channel Director at Phoenix Software.
“It is fundamentally changing the way we do business in the channel. We're excited to offer new benefits to our valuable partners. We believe that by providing more structure, we have empowered resellers to win their own deals and ensure a positive sales experience for every customer.”
Through a support system, the Phoenix Software Partner Programme aims to provide resellers with the resources and support needed to deliver leading software solutions. It offers high profit margins, deal registration discounts, training certifications, demonstration systems and marketing support for resellers. In doing so, the programme empowers partners to profitably address the important business, process and technology concerns of their customers, while sharing the rewards of Phoenix Software's solutions.
“We believe that by supporting our partners and providing extra benefits, we will receive the same support and loyalty in return. We provide all of our partners with effective sales and marketing tools in order to achieve successful co-operation. The objective of this programme is to create a partnership based around mutual benefit and build a long-standing mutual and loyal relationship,” adds Vukic.
The Partner Programme features three membership levels - Gold, Silver and Bronze - with distinct programme elements for each. All partners have access to the complete product line and partner portal, and are eligible to participate in partner promotions. Select partners will receive the added benefits of increased margins and/or access to market development funds.
“The new Partner Programme has clear benefits for high-performance resellers, and that makes the job of our resellers a lot easier. Our channel team worked with the partners to define a programme that makes doing business with us easy,” Vukic concludes.
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