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IMSI announces strategic partnership with Beyond.com

IMSI`s ArtToday.com named sole preferred electronic visual content partner to Beyond.com
By IMSI SA
Johannesburg, 19 May 1999

IMSI software developer and creator of one of the fastest growing visual content and graphics portals on the Internet with more than 1.9 million visitors monthly - has announced that they have entered into a strategic partnership agreement with Internet software superstore Beyond.com, located at

http://www.beyond.com

.

"Both IMSI and Beyond.com recognize that the considerable demand for visual content worldwide is growing - and anticipate that Beyond.com shoppers will appreciate IMSI`s ArtToday.com (http://www.arttoday.com) visual content website," says Bob Mayer, executive vice president of worldwide sales and marketing for IMSI. "This alliance will provide Beyond.com visitors with easy access to one of the finest collections of visual content on the Internet today."

Through this partnership, IMSI and Beyond.com will link up to jointly offer free access to a selection of 40,000 ArtToday.com web images to all Beyond.com visitors.

In addition, IMSI and Beyond.com will sell ArtToday subscriptions online through a co-branded ArtToday/Beyond.com website that will feature an additional 710,000 clip art images, web art, photos, and animations - as well as 2,150 fonts. Images will continue to be added to the site, eventually bringing the total to more than a million files in various formats.

"Through this agreement with IMSI, Beyond.com will offer more than 750,000 images to our growing customer base," says Will Headapohl, vice-president of software and digital delivery for Beyond.com. "Our relationship with IMSI is an example of our commitment to giving customers ways to improve the productivity of their PCs through a greater selection of digital resources."

The agreement also provides for IMSI and Beyond.com to co-market other IMSI products and services on the Beyond.com website during the term of the agreement.

"This is a win-win for IMSI and Beyond.com," says Mayer. "By attracting users with a free access to a selection of web images and providing them with a taste of the quality and diversity of images available on the site, both IMSI and Beyond.com hope to encourage these visitors to become subscribers to our complete ArtToday.com image library."

ArtToday.com is one of the largest subscription-based online providers of visual content in the world, offering more than 750,000 unique clip art, web art, photos, and fonts.

IMSI has one of the largest and most diverse visual content collections in the world. The collection includes its Internet site, ArtToday.com, and a variety of retail products sold

within the MasterClipsÒ Premium Image Collection and its new corporate Intranet solution, MasterClips Image Server.

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IMSI

Headquartered in Novato, California, IMSI (International Microcomputer Software, Inc.) has offices in the United Kingdom, France, Germany, Australia, South Africa, and Sweden - and a wholly owned subsidiary, Zedcor, Inc. The company produces and sells its software in 13 languages and in more than 60 countries worldwide - and has web sites receiving more than 1.9 million visitors each month. For more information, please contact IMSI public relations at (415) 878-4000, or visit www.imsisoft.com.

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