Investors expect you to prove different aspects of your business model at each stage of growth to achieve your next round of funding. This eBook focuses on the early and growth stages.
In your early stage, you need to prove your revenue model. According to Jeff Epstein, this means that 75% of your sales reps are meeting their quota, and your growth is greater than 100%.
When you hit your growth stage, you’re proving your net renewal model. This means you need to demonstrate that your customers are coming back a second and third time to buy from you.
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