Agritech start-up Aerobotics has appointed leading agriculture expert Liaan Janse van Vuuren, who takes up the role of general manager of insights and action.
In a statement, Aerobotics says Janse van Vuuren will further develop its intelligent tools for increasing and protecting yields.
As an industry stalwart, Janse van Vuuren will train Aerobotics’s artificial intelligence (AI) in the field to equip growers and their advisers with an eye in the sky that sees everything and misses nothing when it comes to crop performance, states the Cape Town-headquartered start-up.
Founded in 2014, Aerobotics processes data from drone and satellite imagery through its proprietary AI platform, to discover and analyse problems, pests and diseases affecting trees or vines on farms.
According to the company, its aerial imagery supports its product suite, which includes insights on farm health, tree canopy size, tree counts and missing tree counts.
Its agricultural customer base uses these insights to protect and increase the production of every hectare – work that has become increasingly important in light of environmental changes and ever-increasing population numbers.
“Now, Janse van Vuuren has joined the team to support Aerobotics’s customers in making the best possible decisions from their farm insights. He became an advocate for Aerobotics’s intelligent tools after seeing the value they offered his clients at Viking.Inc, where he was previously a technical advisor.”
Commenting on his appointment, Janse van Vuuren says: “With increasing demands from both the production and consumer sides, it is key to ensure optimal return on investment in every orchard. By closing the loop between accurate tree insights and agronomic actions, this goal suddenly becomes achievable.
“I look forward to playing an active role in increasing the overall value that we can add to growers and their crops and converting high-end data to knowledge delivery.”
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