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AccTech Systems assists Bradford McCormack & Associates to meet international standards with Sage CRM

Softline Accpac business partner, AccTech Systems, has successfully implemented Sage CRM at Bradford McCormack & Associates (BMA), one of the top corporate property service providers in South Africa.

Mark Bradford, MD of Bradford McCormack & Associates, says from an IT perspective, the local property market is relatively underdeveloped, providing significant opportunities for software developers. He said to fulfil this gap, Bradford McCormack approached AccTech Systems to upgrade its service delivery operation.

"The answer lay in our customer relationship management (CRM) solution and ensuring we were able to meet the unique property driven requirements and service level expectations of our high-level customers."

AccTech Systems suggested Sage CRM, which CEO Tertius Zitzke says not only provides out-of-the-box features, but is rich with functionality, easy to use and has the ability to be maintained in-house. "Sage CRM will strengthen the company's already successful value proposition, enabling it to meet international property standards."

The company's visible profile and brand presence is widely associated with the highest levels of integrity and the delivery of professional and entrepreneurial property solutions nationwide. Bradford says the Sage CRM implementation will ensure that they are able to take the customer experience to the next level. One way to do this is by ensuring that all information regarding critical lease triggers are sent via an alert to clients and internal staff. "The solution will also capture specific information relevant to Bradford McCormack and the database of clients' and property stock will be easily accessible by management and employees."

He says the company's agents will have a system that enables them to capture and manage opportunities effectively. "The property database will help develop a better picture of a customer's property portfolio, ensuring rental renewal opportunities are not missed. It will also assist with time management and ensure that our services are processed efficiently using the Sage CRM Workflow engine. This helps businesses capture the required information successfully and execute business processes correctly."

Keith Fenner, vice-president, sales - Softline Accpac, says the CRM system will create a credible and reliable database of information for Bradford McCormack & Associates. "It will also assist with document management and streamline processes. The ease of use will eliminate redundant and duplicated processes, which will enable users to maximise time and increase future revenue and service delivery."

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AccTech Systems

AccTech Systems is a technology independent IT solution and services provider. Certified as a Microsoft Gold Partner with competencies in Business Intelligence, Data Management, Information Worker Solutions, ISV/Software Solutions, Learning Solutions, Licensing Solutions, Networking Infrastructure Solutions, Security Solutions, SOA and Business Process, Small Business and Unified Communications Solutions.

AccTech has representation in five South African provinces as well as 11 other African countries. AccTech is also certified as a Premier Accpac Solution provider by Sage International and is currently ranked as the number one Sage ERP Solution provider in the world.

Softline Accpac

Softline Accpac is a provider of business management solutions including financial, distribution, service management, retail, warehouse management, manufacturing and CRM to the mid-range market. Accpac solutions are delivered to 130 countries exclusively through a global network of solution providers, including over 150 throughout Africa. Softline Accpac's product line includes: Accpac ERP, Accpac CRM, Accpac RMS, Service Manager and Accpac Insight. Softline Accpac also distributes Sage ERP X3, a full-service enterprise management software system for mid-to-large businesses. With a choice of languages, currencies, enterprises, locations and legislations, Sage ERP X3 offers an efficient, multi-company solution.

Softline

Softline is a leading provider of accounting, payroll, CRM and ERP software solutions to small, medium and large sized companies. Founded in 1988 by Ivan Epstein, Alan Osrin and Steven Cohen, Softline was established during the formative years of the software industry and listed on the JSE Securities Exchange South Africa in February 1997. Softline expanded to establish a strong position within its area of focus in South Africa and Australia. Focused on the development of accounting, payroll, CRM and ERP software solutions, Softline has a 20-year track record as a market leader. The group has a broad range of products offering users a variety of software solutions to run their businesses efficiently. Softline's leading brands include Softline Accpac, Softline Enterprise, Softline Pastel (Accounting and Payroll) and Softline VIP. The combination of the group's product offerings provides Softline customers with comprehensive, well-branded accounting, payroll, CRM and ERP software solutions. In November 2003, Softline was acquired by the Sage Group, a FTSE 100 company. The software group includes market-leading businesses throughout the United Kingdom, Europe, North America, South Africa and Australia, supplying business software to the small, medium and large sized business community. Softline has a solid track record of profitability and cash generation. The group delivers quality accounting, payroll, CRM and ERP software solutions that improve the efficiencies of businesses around the world.

Sage Group

The Sage Group is a leading global supplier of business management software solutions and related products and services, principally for small to medium-sized enterprises. Formed in 1981, Sage was floated on the London Stock Exchange in 1989. Sage has 5.8 million customers and more than 14 500 employees worldwide. It operates in over 26 countries covering the UK, Europe, North America, South Africa, Australia, India and China. For further information, please visit http://www.sage.com.

Editorial contacts

Samantha Watt
Watt Communications
samantha@wattcommunications.co.za