10 ways to reform
Big data can produce a lot of value, but only if you know how to claim it.
Big data is a big deal. More than half of enterprises globally view big data as an opportunity, and plan to increase their investments in big data in the next few years.1
But big data's value doesn't come from the collection of information; that's just the starting point. The real value of big data comes from your ability to combine and analyse it, no matter how much you have, in any number of sources, to uncover new insights that drive business value.
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