How to transform customer data into business value
The 360-degree view of the customer has long been a business goal, but with traditional CRM, it has been easier dreamed than done. Siloed and uncoordinated data challenges attempts to deliver proactive, personalised service and understand what customers will want - before they want it.
However, with customer data platform (CDP) technology, it has become easy to unify even big data for AI-powered insights and a true 360-degree understanding of the customer.
The CRM Team, in partnership with ITWeb, invites you to this online event to learn how to unify data and use it to achieve real-time insights so you can deliver personalised, meaningful engagements to your customers and optimise the customer journey.
Hear why CDP adoption is soaring, the multiple use cases for CDP technology, and how it differs from CRM.
A customer data platform makes the transition from data to value straightforward for executives who have yet to use data strategically.
Attend this event to find out how to turn your data assets into your most powerful ally in promoting your initiatives, anticipating outcomes, making an impact, and forming long-term partnerships.
Why should you attend?
See how to overcome the limitations of CRM.
Discover the next big step in marketing technology.
Learn how CDPs enable more complete customer profiles for personalised marketing, sales and service.
See how Dynamics 365 Customer Insights can revolutionise customer engagement.
Agenda
Features and benefits of a customer data platform
Wynand Roos , Managing Director, The CRM Team
Who should attend?
If CRM is important to your business, this event is for you! Including:
CMOs, CIOs, VPs of Sales, Sales Managers, CTOs, CX Managers, IT Managers, CXOs, Customer experience experts, Marketing Managers
Event Sponsors
About The CRM Team
We partner with our customers to automate marketing, improve sales forecasting, and deliver omnichannel customer service. Integrating cutting-edge Microsoft technologies to transform their business from reactive to proactive. Customers benefit from our exclusive implementation methodology and User Adoption Strategy, which are designed to help their organization evolve and turn into a successful growth story.
Visit: www.thecrmteam.com
