Technological gadgets, such as smartphones, tablets and laptops, are growing exponentially worldwide. These devices have become integrated into daily life by facilitating communication, entertainment and work commitments.
Today, the trend has infiltrated almost every age group, with children becoming more invested in playing with tech devices than the plush toys that millennials and Gen X enjoyed in their youth.
According to a study by Exploding Topics, the global average for time spent looking at a screen is approximately seven hours a day, while South Africans spend roughly 11 hours on screens per day.
While technological advancements have helped society break geographical barriers and make information more accessible, they also pose some negatives – specifically, potential health hazards such as eye strain.
While the smartphone industry is dominated by big names that offer top-of-the-range features, hardware and software specs, few of them focus on addressing the user’s comfort when using the device for extended periods of time.
HONOR is a brand that’s dedicated to developing cutting-edge devices with first-of-its-kind technology to serve every need of the end-user. But more than that, HONOR is always committed to keeping the user as a top priority during the development phase, which means integrating those human-centric features and technologies that competitors often leave as an oversight.
Keeping the user’s comfort in mind, HONOR has developed the Magic6 Pro with several features that not only add convenience to everyday tasks, but also safeguard the end-user's health.
NanoCrystal Shield
The HONOR Magic6 Pro boasts exceptional durability and stability with the HONOR NanoCrystal Shield, which has been verified by SGS-certified with Five-Star Overall Glass Drop Resistance in multiple scenarios. The HONOR NanoCrystal Shield is 10 times stronger than normal glass, meaning users won’t have to worry about unwanted nicks and cuts caused by a shattered screen.
Human-centric eye care innovation
Adhering to its human-centric brand ethos, HONOR brought its Pulse Width Modulation (PWM) technology to the HONOR Magic6 Pro in line with this commitment. Featuring the industry’s highest PWM dimming frequency of 4 320Hz with TÜV Rheinland Flicker Free Certification, the Magic6 Pro provides a low brightness display that effectively eliminates the risks associated with viewing strain, as it exceeds what the human eye can perceive. The HONOR Magic6 Pro is the perfect companion for today’s digital-savvy generation who spend long hours in front of their screens.
Circadian Night Display
With people spending more time on their devices, this extended time impacts the user’s circadian night rhythm – this means your sleep patterns can be unstable. With this in mind, the Magic Series flagship also features a customisable Circadian Night Display enhanced with AI for better efficacy. Leveraging big data learning, this human-centric feature now understands users’ individual habits, bringing a customised user experience powered by AI intelligence. When this feature is enabled, the HONOR Magic6 Pro’s display dynamically adapts to a calming yellow hue, specifically tailored to each user’s individual sleeping cycle, ensuring a more rejuvenating sleep experience for every user.
Nature Tone Display
Furthermore, with the Nature Tone Display feature, the HONOR Magic6 Pro dynamically adjusts to reflect natural colours based on the surrounding environment. This goes beyond conventional white balance adjustment and considers the brightness level of the surroundings. The device intelligently tailors the display to provide an optimal visual experience.
As the world finds itself deeper in the digital age, with the reliance on technological devices growing each day, the brand can safely say it has found the perfect balance of protecting its consumers from potential health risks while also offering a device that provides an unparalleled user experience.
Pricing and availability
Experience the magic of the HONOR Magic6 Pro, available in Black and Epi Green at selected retailers for the recommended retail price of R27 999.
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HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enables people to become a better version of themselves.
For more information, please visit HONOR online at www.honor.com or email newsroom@honor.com
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