Eloise Boezak is a seasoned employee engagement and customer experience expert. She has spent her 20-year career understanding and fine tuning the art and science of the heart and mind of audiences, stakeholders and brands. In the process, she has grown market share, loyalty and driven the positive impact of the bottom line of a number of businesses. She brings a diverse and distinctive skill set of strategy, innovation and focused execution to the table and has worked across a number of industries including banks (FNB and now African Bank), institutions of higher learning (University of Johannesburg) and oil and gas (Sasol) as well as consulting to a number of blue chip organisations.

Eloise’s work in employee engagement, and her ability to create compelling people focused strategies and innovations, has won her national and international awards including Best Intranet in SA and Best Magazine in the World at the Pearl Awards in New York.Her current role at African Bank is focused on evolving a sales organisation into a customer-centric business that allows for the comprehensive application of customer experience best practice. In just over a year she has guided African Bank from 4th to 1st in the highly respected SA-CSI Customer Satisfaction Survey. This rating also awarded her work with the Service Contact Centre which was ranked best in the industry.