Musa is an author, marketer, brand communication specialist, writer and entrepreneur. He is a lauded speaker, author of Ladders and Trampolines and a strategist who was recognised as one of the Top 200 young South Africans by the Mail & Guardian in 2012. He is the former Head of Digital Marketing for Nedbank and former Client Partner for Facebook Africa. Currently Group Chief Executive Officer of the Brave Group and Co-founder of Bridge Labs, Chairman for the University of Johannesburg SCiiS Industry Advisory Board and Investor. Musa addresses the problem of gaining access to appropriate online tools for entrepreneurs and Small to Medium Businesses (SMB’s) by building mobile platforms to support growth in emerging markets. His passion is changing the communities we live in, African emerging markets and inspiring.