TomTom has introduced a traffic cooperation tool to help users exchange traffic information with cities, road authorities and other mobility stakeholders.
According to the traffic navigation and mapping products company, the Road Event Reporter tool will allow select customers and partners to share traffic data such as accidents, roadworks or road hazards with millions of connected road users. The information is shared in real time, directly onto in-car navigation systems, GPS navigation devices or mobile applications.
The Web-based application, adds the company, is only being offered to professional organisations such as road authorities, highways agencies, traffic managers, construction companies and transportation consultants.
"Accurate and fresh traffic data helps drivers and fleet managers route around problematic areas. This saves time, fuel and reduces emissions", says Ralf-Peter Sch"afer, VP Traffic and Travel at TomTom. "This data can also be used to monitor and analyse traffic and network performance. By sharing their traffic incident data with us, road authorities, transportation companies and other mobility players using Road Event Reporter can directly influence the traffic, reducing overall congestion."
The Road Event Reporter, he adds, closes the loop between road authorities and road users by streamlining traffic information. It is one step further in TomTom's mission to fight traffic congestion and improve mobility across the world.
With the recent introduction of the TomTom City portal, the company says it has embarked on a journey towards closer cooperation with cities, road authorities and other road stakeholders to help transform mobility.
TomTom is inviting all professional stakeholders in traffic management who would like to reach all users of TomTom Traffic data with their expert information about incidents to apply for access to the TomTom Road Event Reporter.
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