In recent years, data backup and disaster recovery (BDR) has been at or near the top of priorities for companies large and small when asked about technology investment plans. Decision-makers recognise they need reliable BDR to protect their businesses, yet typically they invest a mere 2% to 4% of their IT budget on BDR solutions. So while the need is unquestionable, the real question becomes how to address it effectively.
Thanks to remote management and cloud technologies, affordable, highly effective business continuity solutions are now within reach. Disaster recovery delivered as a managed service is now often the answer to providing reliable data backup and disaster recovery that even the smallest of budgets can cover.
For solution providers, BDR creates an opportunity to boost value to clients by addressing a significant need. BDR gets businesses running quickly after an outage and so protects businesses from potential risk. Providers who add BDR to their offerings can enjoy substantial profit margins and incremental monthly recurring revenue. BDR, therefore, is ideal for solution providers, especially as a first step to a managed services practice.
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